Top 5 Photography Apps in South Africa: Q2 2023 Performance

In Q2 2023, the top 5 photography apps in South Africa showed varied performance across key metrics such as weekly downloads, revenue, and active users. Below is a summary of their performance trends, based on data from Sensor Tower.

FaceApp: Perfect Face Editor saw a notable fluctuation in its performance metrics. Weekly revenue peaked at around $10.6K in the week of April 24, while downloads reached a high of 13.1K during the week of April 17. Active users surged to 59.2K in the same week, before experiencing a gradual decline, ending the quarter at 33.5K.

Photoshop: AI Photo Video Editor experienced a steady increase in downloads, peaking at 13.3K in the first week of May. Revenue saw a high of approximately $4.7K in late April. Active user numbers remained relatively stable, ranging between 186K and 235K, with a peak in mid-April.

Lightroom Photo & Video Editor demonstrated consistent performance throughout the quarter. Weekly downloads ranged from 4.8K to 6.9K, with a peak in mid-June. Revenue also showed a steady trend, peaking at about $5K in the last week of June. Active users fluctuated slightly, ending the quarter at around 115K.

Photoroom AI Photo Editor showed strong engagement, with active users peaking at 37.1K in mid-June. Weekly downloads reached a high of 17.5K in early May, while revenue consistently increased, peaking at approximately $2.6K in the final week of June.

Video Editor & Maker - InShot was the standout performer in terms of active users, peaking at 401K in mid-May. Weekly downloads were also robust, reaching 35.1K in late May. Revenue peaked at around $2.5K in the last week of June, showing a steady upward trend throughout the quarter.

For more detailed insights into the performance of these apps, visit Sensor Tower.